Commercials
Week 1 · free
This is: the numbers audit.
- Contribution margin per order
- Break-even ROAS of your campaigns
- Baseline: traffic, CVR, AOV, repeat rate
- The three biggest leaks, in euros
D2C · e-commerce · DACH & UAE
We turn your online shop into a selling machine.
Offer, landing pages and CRO, Meta Ads, email. All from one team, with a guarantee: at least +25 % revenue per visitor, or we keep working for free.
We build your complete selling system.
Four services, four revenue levers. Not three vendors blaming each other.
01
Offer design
We build the offer cold traffic buys: architecture, price anchors, risk reversal, bundles.
Lever: conversion rate & AOV
02Landing pages & CRO
Pre-sell pages, quiz funnels, PDP, checkout. Behavioral by design, built by us in design and code.
Lever: conversion rate
03Creative & Meta Ads
Hooks, creatives and campaigns tested in an angle-by-landing matrix, scaled by fixed rules.
Lever: traffic
04Email & retention
Flows and campaigns that bring customers back. At top brands email carries 30 to 40 % of revenue.
Lever: repeat purchase rate
More traffic will not fix this.
Revenue = traffic × conversion rate × average order value × repeat purchase rate. The factors multiply. Move one and you add. Move all four and you multiply.
Four levers, each 25 % better1.254 = 2.44
one variable improved
+25 %
four variables improved
+144 %
That is why one agency for ads, one designer and one email freelancer cannot deliver what a single system does.
You already have an agency? Exactly.
The difference is not craft. It is who carries the risk.
How most agencies work
- One variable: ads, design or email, never all four
- Retainer without an end date
- Contract first, analysis later
- Promises in the pitch, reporting in daily life
- When it stalls: "next month will be better"
How we work
- All four variables in one hand: offer, landing, creative, retention
- Four phases, ten weeks, fixed end dates. Overrun costs us 25 % of the phase fee
- Analysis first, free. Contract only once your numbers are on the table
- Guarantee in writing: +25 % revenue per visitor or we keep working for free
- Everything we build belongs to you, even if you walk away
Four phases. Ten weeks. Fixed end dates.
Behind the four letters: numbers audit, offer design, conversion optimization with our own implementation, performance marketing. Every phase has an end date and an output. The first one is free.
Offer
Week 2–3
This is: offer design with behavioral science.
- Offer architecture: what, for whom, why now
- Price anchors & risk reversal
- 8 to 12 advertising angles for testing
Landing
Week 4–7
This is: conversion optimization, psychology, design and code by us.
- Pre-sell pages & quiz funnels
- Product page & checkout
- Bundle and upsell mechanics
- Design plus development included
Demand
Week 8–10
This is: Meta Ads and scaled testing.
- Creatives & campaigns
- Test matrix: angle × landing
- Scaling rules, documented
If it does not work, we pay.
Three guarantees in writing, and the list of shops we turn down.
-
The revenue guarantee
If revenue per visitor does not rise at least 25 % above the jointly confirmed baseline by the end of the engagement, we keep working for free until it does.
-
The deadline guarantee
Every phase has a fixed end date. If we overrun for reasons of our own, 25 % of that phase fee is waived.
-
The ownership guarantee
Everything we build belongs to the client, even in case of termination.
This is the contract wording, not marketing copy.
You know who delivers.
No account management between you and the result.
Justus MikaFounder
Every construction site runs across the founder’s desk.
I am Justus Mika, founder of MIKA&CO. There is no account layer between you and the work: offer and landing experience go across my desk, and I stand behind every number on this site, guarantees included.
- Based in
- Dubai, UAE. Working for DACH brands
- Languages
- German, Dutch, English
- Speciality
- Market entry BENELUX to DACH
Everything we know is out in the open.
Playbooks, benchmarks and industry breakdowns. No email gate, no download form.
Service
Conversion optimization
14 behavioral frameworks, implementation in design and code.
6 playbooksResources
CRO checklist, pre-sell guide, flow blueprint, test matrix.
6 segmentsIndustries
Beauty, fashion, food, home, sport, wine. Metrics and levers.
Market dataBenchmarks
CVR by industry, cart abandonment, email share, repeat rates.
150+ articlesBlog (German)
CRO psychology, Meta Ads, retention, pricing, Shopify.
CompanyAbout
Who is behind MIKA&CO and how we work.
The five questions everyone asks.
Starting with the most sceptical one.
"We have already worked with two agencies."
Exactly why nothing here starts with a contract. Phase C is free: after one week your baseline, break-even ROAS and the three biggest leaks in euros are on the table. Then you decide with numbers instead of promises. And when we work, guarantee 01 applies: at least 25 % more revenue per visitor, or we keep working for free.
"Why is Phase C free?"
Because it removes the decision risk on both sides. You see how we work before you pay a cent. We see from your numbers whether at least 25 % improvement is realistic. Anyone on our decline list gets exactly that: a decline, not an invoice.
"What if it does not work?"
That is what the guarantees are for: if revenue per visitor does not rise at least 25 % above the confirmed baseline, we keep working for free. Every phase has a fixed end date, and overrunning costs us 25 % of the phase fee. Everything we build belongs to you, even if you stop.
"How long until we see something?"
The first reliable numbers arrive after one week, that is the output of Phase C. The build itself takes ten weeks in four phases with fixed end dates, followed by support over the remaining five-month term.
"Do you work with non-Shopify shops?"
We work with Shopify, WooCommerce and Shopware. Most of the proof on this site was built on Shopify. We do not work with pure marketplace sellers or shops under 8,000 sessions, because there is no measurable baseline there.
Phase C is free
Send us your shop. We will tell you in one week where the money leaks.
Received.
Reply within 24 hours on business days. Next step is a 20-minute intro call, then you decide whether Phase C starts.
What happens next
- 1
Fill in the form
Five fields, two minutes: company, shop, revenue range, platform, what is going on.
- 2
20-minute intro call
We find out whether this fits. Shops on our decline list get a decline, not a pitch.
- 3
Phase C starts
Seven days later you have your baseline, break-even ROAS and the three biggest leaks in euros. Then you decide.
No contract before Phase C. Reply within 24 hours on business days.